One of the strengths of Jofel’s marketing plan is the constant launch of new products to complete and enlarge the existing ranges, which have been conceived and developed to meet all the different demands and market needs.

In line with the company strategy to enhance and consolidate its presence in the international markets, Jofel had a stand at the Exhibition Pulire CleanExpo in Moscow, which took place between the 29 and the 31 of October.

Over the last years, our company has focused on creating devices of higher technology and better quality, equipment that includes differentiating and innovating characteristics that stand out from other products available in the market. The best way to achieve this objective and ensure a bright future for the company is through the R&D&I department, that has been enlarged and strengthened.

In order to support the launch of the new Mix System of soap dispensers and exclusive cartridges, our company has prepared a comprehensive information leaflet describing all the characteristics and possibilities of this innovative system, as well as the different options available.

Jofel tries constantly to enhance its position in the international markets, and we have made great progress by creating a new Catalist for Russia and its former republics, Germany and countries of its environment with professional and commercial influence.

JOFEL has recently attended the largest Hygiene and Cleaning Show in Italy: PULIRE International Show, which took place in Verona from the 21 to the 23 of May.

JOFEL attended Europropre Expo in Paris, the most important Hygiene and Cleaning Fair in France, with the aim of developing their Internationalisation Plan and increasing the presence of the company in this country.

Jofel has completed the existing wide range of soap dispensers by launching a new Multifunction Dispenser, suitable for gel soap and foam, included in the range Aitana, but with a more modern and stylish design. 

JOFEL is continuously striving to launch new products and devices equipped with the latest and differentiated technology. As a result, we have recently created a high performance device, Jet Smart Hand Dryer.

One of the most important aspects of Jofel strategic plan is to boost and develop growth in the international markets. In that sense, it is essential for the company to be present at some of the most important Hygiene and Cleaning exhibitions: EUROPROPRE, which will take place from the 16 to the 19 of April in Paris, and PULIRE, celebrated in Verona from the 21 to the 23 of May.